The Opportunity
Join Webacy as a Product Marketing Manager and play a pivotal role in driving the adoption of our cutting-edge blockchain safety solutions. This role is a unique blend of strategic marketing, community building, developer ecosystem management, and hands-on execution. You’ll lead campaigns, manage social media, orchestrate events, and engage with Webacy’s developer community to showcase our APIs and products. As a key player in our growing team, you’ll help position Webacy as the go-to trust and safety layer for web3.
If you’re a creative, data-driven marketer with a passion for blockchain and community engagement, this is the role for you.
Requirements
- 3+ years of experience in product marketing, growth marketing, or community management, preferably in blockchain, fintech, or SaaS.
- Strong understanding of the web3 ecosystem, including developer communities, wallets, dApps, protocols, and blockchain infrastructure.
- Proven track record of running successful product marketing campaigns, including launch strategies and go-to-market plans.
- Experience building and nurturing communities on platforms like Twitter (X), Discord, Telegram, and LinkedIn.
- Familiarity with event planning, sponsorships, and industry conference participation.
- Strong storytelling skills with the ability to craft compelling narratives for technical and non-technical audiences.
- Proficiency with analytics tools to measure campaign performance and community engagement.
- Hands-on experience managing social media accounts and content calendars.
- Creative mindset with a strong eye for design, branding, and content creation.
- Exceptional communication and collaboration skills, with the ability to work cross-functionally.
Key Responsibilities
- Develop and execute go-to-market strategies for Webacy’s products, including the Safety Suite and embeddable APIs.
- Build and nurture Webacy’s community, fostering engagement on Discord, Telegram, Twitter/X, and other social media platforms.
- Grow and support the Webacy developer ecosystem through content, resources, and events.
- Plan and manage Webacy’s presence at industry conferences, meetups, and hackathons to showcase our products and connect with key stakeholders.
- Drive end-to-end marketing campaigns, including messaging, positioning, and creative assets.